Pete D. Camarillo's Portfolio

Consumer

• Engadget: Tesla’s Wireless Charging Platform is well-made and exorbitant - Secured several full review and multimedia, including mention of FreePower, from pitch to publish

• CNET: Best Wireless Charger for 2023 - Secured roundup inclusion of Tesla charger, including several regular follow ups

• AppleInsider: Twelve South AirFly Pro review: Boost your in-flight audio quality - Secured review and monitored for coverage for new 12S product

•  Paste Tech’s 2023 Father’s Day Gift Guide - Secured inclusion of several clients in this guide

• Father's Day Gift Ideas on FOX & Friends w Skip - Booked and coordinated paid media opportunity to satisfy Brilliant's request for national broadcast

• KTLA: Last-minute Father's Day gift ideas - Secured Nanoleaf's biggest inclusion in broadcast spot from pitch to publish

• BestReviews: Transform your dorm with these smart tech upgrades - Secured Nanoleaf's product inclusion in syndicated roundup

• TheStreet: Celebrate May the 4th With These Star Wars Day Deals - One of several promo hits after establishing relationship with the reporter

• Wired: The 34 Best Gift Ideas for the New Grad in Your Life - Secured roundup inclusion for Nanoleaf, from pitch to publish

• Canada.com: Around the house: Celebrate spring with thoughtful lighting design - Secured key design column inclusion of Nanoleaf, from pitch to publish

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Smart Home

• AndroidCentral: Forget wiring, this Brilliant smart home controller just needs a plug - Secured news review from pitch to publish

• LifeWire: Brilliant's New Control Panel Easily Turns Any House Into a Smart Home - Secured news article to amplify moment

• Popular Mechanics: Gadget Awards 2023: Smart Home - Pitched and secured award for Nanoleaf product

• Gizmodo: Nanoleaf 4D Review: Immersive Lighting that Watches Your TV Along With You - Secured full review in publication that does not really cover smart home anymore

• Forbes: The Best Smart Lights To Brighten Up Your Life - One of many roundups secured through establishing a relationship with this freelancer

• Esquire: 15 Best Smart Home Devices To Bring Your Space Into The Future - Secured this roundup proactively from pitch to publish

• Android Authority: Nanoleaf's new Essentials lights are great, but reveal Matter's shortcomings - One of dozen reviews secured for new product

• MakeUseOf: Nanoleaf Unveils Its First Matter-Enabled Smart Lights - News article to amplify industry-leading announcement

• NBC Select: Upgrade your lighting with our editors’ favorite smart lights of 2023 - Secured Nanoleaf's inclusion in key roundup that helped client branch into a new audience

• SlashGear: Nanoleaf 4D Screen Mirror And Lightstrip Kit Review: Expanding Your Smart TV With Light - Secured review including several Nanoleaf products and multimedia

 

Gaming

• USA Today: 'Best kept secret of fitness': Mobile video games like Pikmin get kids to exercise outdoors - Worked on messaging for paid broadcast spot

• MMORPG: Nanoleaf Ultra Black Hexagons Review - Secured several reviews for Nanoleaf to reach new gaming audience

• IGN: Sync Your RGB Colors To Your TV With The New Nanoleaf 4D Screen Mirror Light Strip Kit - Secured several promo and news pieces on behalf of Nanoleaf

• GameRant: The Best Gaming Lights for Walls - Pitched and landed smart light roundup for Nanoleaf

• GameRant: How to Create a Gaming Setup with Nanoleaf Smart Light Panels - Pitched and landed design story for Nanoleaf to deepen relationship with new gaming publication

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B2B

• Barron's: EzCater Preps for IPO in a Rebound From Pandemic - Crafted pitch and aligned target for collaborative narrative building

• BBJ: New ezCater CFO says IPO is 'in the cards' - Placed story in key business publication

• ValiantCEO: From Kickstarter Triumph to Global Phenomenon: Nanoleaf’s Ascendancy under the Visionary Leadership of CEO Gimmy Chu - Ghost wrote and pitched for success series

• TechCrunch: Here’s a roundup of the top AI-powered products we saw at CES 2023 - Landed hundreds of news pieces at CES23, led by this inclusion in TC

• SDXCentral: Headcount: Firings, Hirings, and Retirings — Secured inclusion of key hire into monthly newsletter

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Developer

• TechBeacon: Building secure and compliant cloud-first infrastructure - Ghost wrote piece for key spokesperson after establishing new contact

• Inside Dev: 906 app publishers make $1M in 2021 / Create React App v5.0.0 / Go in JetBrains Academy - Secured small product update mention in key newsletter

• The Humans of DevOps Podcast Series - Booked key thought leader for Progress on topic that aligned with key theme

• TNP: Making Progress With Infrastructure As Code - Took key product update feature from pitch to publish, including regular followups

• NewStack: Automation Is No Silver Bullet: 3 Keys for Scaling Success - Ghost wrote content for first byline in a key publication based off pre-existing blog

• AR Post: Holo Interactive: Leading the Way in Shaping the Future of Mixed Reality Copresence - Booked key broadcast interview for startup

• TFIR: Security Is Still An Afterthought In The Cloud-Native World | Prashanth Nanjundappa - Booked and staffed broadcast interview with key trade

• UX Matters: How to Incorporate Accessible Design Elements into Mobile Apps - Ghost wrote based off conversation with key spokesperson

• Devops.com: Progress Expands Scope of Compliance-as-Code Capabilities - Secured key news piece for announcement

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Blockchain

• VentureBeat: Blockchain.com announces partnership with Cloud9 - Supplied exclusive recommendation and assisted with pitch

• MiamiInno: Blockchain.com signs lease for 22,000-square-foot office in Miami - Wrote secondary pitch to place announcement in key journal

• A-Mag: Makers of The Metaverse: Keith Rumjahn Of OliveX On The Future Of The VR, AR & Mixed Reality Industries - Secured key thoughtleadership piece to end account on a good note

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Thought Leadership

• FinTech Times: How Can Businesses Pay Other Businesses? With Tranch, Kalkine and More - Secured commentary in key trade roundup for Beanworks

• Insider: Sheryl Sandberg's complicated legacy holds key lessons for leaders on what they can do to boost diversity at the top - Staffed and coached spokesperson interview for key trend piece

• Digiday: Why Niantic anticipates legal challenges from OOH companies and brands as it develops immersive AR activations - Assisted with storytelling development for this proactive pitch

• ABJ: Chad Gold has kept fueling growth at Salesloft - Conducted briefing and prep session leading into broadcast and written opportunity

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SAAS

• VentureBeat: Salesloft unveils new AI-powered sales tool for more accurate forecasting - Assisted in pitching tier 1 exclusive

• VRScout: This AR Art App Helps You Paint Giant Murals - Pitched and landed key trade for small product announcement

• MarTechSeries: MarTech Interview With Lauren Vaccarello, CMO at Salesloft - Secured and edited key written Q&A for new hire

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Embedded Tech

• Electronics360: First bio-inspired directional MEMS microphone unveiled - Helped Soundskrit secure key news piece

• AudioXpress: Bringing Directionality to Consumer Products - Outlined and pitched byline in key trade for Soundskrit

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Sports

• Axios: Drone races and jazz for your Miami weekend - Landed key local newsletter ahead of major event for DRL

• SBJ: Blue Jays add sensory room, infant-feeding room to Rogers Centre - Landed several inclusions of Nanoleaf in news pieces around partnership with KultureCity

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Crisis Comms

• Protocol: Axon's plan for Taser drones in schools isn't dead yet - Crafted pitch and selected target for exclusive combating crisis

• TheVerge: Why Thread is Matter’s biggest problem right now - Worked with reporter on addressing issues with new protocol roll out

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Funding

• Crunchbase: The Week’s 10 Biggest Funding Rounds: Ascend Elements Cashes In; OpenWeb Raises Big For Healthier Conversations- Landed several key newsletters to amplify funding announcement